A Kosherfest 2005 Roundup

I’ve already filed my copy on the trade show that I attended yesterday (and will likely not attend today). There wasn’t a whole lot that was new and interesting this year. The show seemed somewhat smaller than previous years, perhaps because of the change of date to November, instead of the holiday-filled October, which is where it’ll be again next year, again in partnership with a couple of other ethnic-food shows.
One thing that was decidedly new this year was the pair of PETA protestors:

It’s pretty clear what their message was, based on their earlier insider video of goings-on at the Rubashkin’s/Agriprocessors plant in Postville, Iowa. It’s interesting that they went with the chest-level video of sexy-tech-launch fame.
In this picture, you see them arguing with an attendee, who’s insisting that after an animal is slaughtered, it’s no longer alive, so it doesn’t matter if the cow’s throat is ripped out afterward.

Marketing was pretty bold this year. This picture is of Sabra’s chummus sculpture of Michael Bloomberg, which is several times larger than last year’s sculptures of George W. Bush and John Kerry (the latter of which, you may recall, was vandalized).
Elite, the Israeli candy company, had a very large and heavily-designed display, and had a Bush impersonator, Brent Mendenhall — who stars in their latest television commercial in Israel — around to take presidential-looking, hand-shaking photos with attendees.
The most interesting new item for readers is most likely Sabra-To-Go, a hummus-and-pita-chips snack that comes in a convenient package.
Perhaps some more to come.

2 Responses to “A Kosherfest 2005 Roundup”

  1. Canonist » Blog Archive » Kosherfest 2005 Says:

    « Getting Kosher Going Again

    Kosherfest 2005

    An initial roundup.

    This entry was posted

    on Wednesday, November […]

  2. henry frisch Says:

    I was there today and thought the chumus sculpture resembled Golda Meier (sans cigarette) rather than Mayor Mike.

    There seemed to be more exhibitors than last year, but that may just be a factor of being in a somewhat smaller hall.

    Everyone was having a good time. It remains the world’s greatest “kiddush” though no one can attest to the event’s kedusha.

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